The idea of the tabloid format for the Chicago Tribune (rather than its long-standing broadsheet format) will soon be no more.
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It just looks better |
And a part of me is very pleased to learn that. Because I’m not one of those people who gets a newspaper home-delivered. I pick my copies up out of a newsbox or a newsstand (or the occasional convenience store).
WHICH MEANS I have been subjected to the Tribune’s tabloid edition ever since is became reality just over two years ago. It has gotten to the point where I don’t really read a hard copy of the Tribune unless I happen to be at a public library that subscribes – or if through some distribution error my local store got broadsheet copies of the newspaper rather than tabloid ones.
Now I don’t oppose the tabloid format (those smaller pages) for newspapers. It can be a convenient format, and the smaller pages can allow for some interesting graphics elements that make for better-looking pages that give big stories a real punch!
But reading the Tribune in tabloid always made it seem like a lesser paper to the Chicago Sun-Times, which has been a tabloid for all but its first year of existence in the mid-1940s (when the Chicago Sun and the Daily Times merged into the Chicago Sun & Times – before dropping the ampersand for a hyphen).
The Sun-Times is comfortable with the format and knows how to use it to best advantage. The Tribune never got a clue.
LOOKING AT A tabloid edition of the Tribune always made me feel like I was looking at a 14-year-old girl who has tarted herself up with too much makeup and an extremely short skirt out of the belief that it makes her look older and more appealing.
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Chicago's real tabloid |
So it was with joy that I read about how the tabloid edition will disappear after Friday. Next week, I should be able to get ahold of a broadsheet copy of the paper with ease.
Which means the Tribune circulation will increase by at least one copy per day – mine!
AND IF YOU absolutely need to see Tribune-inspired copy in a tabloid format, then read Red Eye!
Or at least look at the pictures.
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